Terry's Blog | Daily strategies, insights and inspiration to help you achieve your potential

Values-Driven Companies

Doing the right thing in your business is doing the right thing for your business.  Companies that lead with values outperform the market.

          * www.terrymckennaspeaks.com

Brand Loyalty

It's difficult, if not impossible, to build loyalty around a subpar product.  In order to captivate customers, the brand/product/company must be remarkable in the most literal sense.  That is, there must be something about it that is worth remarking on.

          * www.terrymckennaspeaks.com

#Loyalty

People are more likely to be loyal to people than inanimate brands.  And if you can make that personal, emotional connection happen between people, that's something a product alone can't do.

          * www.terymckennaspeaks.com

 

 

#Branding

Very few people or companies can clearly articulate Why they do What they do.  By Why, I mean, what is your purpose, cause, or belief?  Why does your company exist?  Why do you get out of bed every morning?  And Why should anyone care?  Inspiring leaders and companies think, act, and communicate from the inside out.  They start with their Why.

          * www.terrymckennaspeaks.com

Goodness

Here's how to guarantee you'll have a good day: do good things!

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Improvements

If you can't sustain an improvement don't make it - your'e wasting your time.

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Processes-People-Profits

Are your processes designed to optimize your people to maximize your profits?  You will do your organization a great service to think long and hard about that question. 

          * www.terrymckennaspeaks.com 

#Leadership

The leadership crisis is in reality a leadership development crisis. 

          * www.terrymckennaspeaks.com

#Brand Standards

What is your brand's standards?  Is your operations designed to execute those standards every time?

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Attention Management

Attention matters - and in an era in which our attention is being fought for by every new app, website, article, book, tweet, and post, its value has only gone up.  Attention is a habit, and by letting your attention slip and wander bad habits are developed and mistakes are made.  Your attention is one of your most critical resources.  Don't squander it!

          * www.terrymckennaspeaks.com